Tourism Advocacy

Tourism is a powerful economic driver, even in places that people don't immediately think of as tourist destinations. The Somerset County Tourism industry creates jobs, lowers taxes, enhances local infrastructure and attracts businesses.

Somerset County Tourism is the official Destination Marketing Organization (DMO) for Somerset County, NJ, a 501(c)3 organization, and a Division of the Somerset County Business Partnership. Our mission is to advance the local economy by sustainably promoting the area's outstanding travel products and experiences, and to offer a variety of useful services to residents, business travelers and leisure visitors.

Learn The Power of Travel and its many direct and indirect benefits, and become an advocate for Somerset County Tourism by reading our 2015 Economic Impact Study.


New Jersey Destination Marketing Organizations

There is a DMO for nearly every region of New Jersey. If your business is not located in the Somerset County area, please locate your regional DMO by clicking the following link, and see how being a member of a destination marketing organization will help to grow tourism in your community.